Mgm Case - 1283 Words

TRM 472- BUSINESS STRATEGY | MGM MIRAGE CASE ANALYSIS | MERVE BUBLÄ °Ã…ž - 2007103241 | 22.03.2012 | I. INTRODUCTION MGM Mirage is one of the largest gaming industries in the United States and mainly located in Las Vegas, Nevada. The first MGM Grand was established in Las Vegas, Nevada in 1973. After investing in land on the strip the company followed with Treasure Island and the Bellagio. The MGM Mirage was created during the merger in 2000. Since this merger, MGM Mirage has grown and acquired numerous other properties. Currently MGM Mirage acts as a holding company and peruses operation through its wholly owned subsidiaries. The MGM Mirage owns many of the large hotels and casinos on the Las Vegas†¦show more content†¦gaming takes place, it still remains the largest, and reports the largest amounts to the U.S. Commercial Casino Industry. Besides, the gaming industry is heavily regulated by the states and other governments. In the United States, individuals must first pass laws legalizing gambling, and then they can set up some form of regulatory commissions to oversee gambling activities. III. SWOT ANALYSIS Strengths1. Brand Name 2. Strong financial Structure 3. Low Bankruptcy Rate | Weakness1. Geographically Concentrated Assets 2. Competition Within Company 3. Government Regulation | Opportunities1. Leveraging Brand Name 2. Domestic needs 3. Retired people 4. Emerging Markets in non-gambling areas | Threats 1. Internet gambling 2. Consolidation 3. Government Intervention | IV. MAIN PROBLEM / OPPORTUNITIY Firstly, MGM Mirage offers a broad range of things to do at their resorts, they are known for their casinos, hotels, restaurants, entertainment and night life. MGM Mirage is very successful and powerful, but the problem is that MGM’s power is not enough to be the best and largest company among very forcible companies, especially Harrah, in this entertainment sector. Apart from that, internet gambling is very challenge step that block the growth of the company and this issue is required to handle with immediately. V. ALTERNATIVE STRATEGIES To overcome first problem, MGM Mirage needs a new annualShow MoreRelatedMgm Mirage Case Study3781 Words   |  16 PagesMGM Mirage Introduction of the Company MGM Mirage is one of the largest gaming industries in the United States and specifically Las Vegas, Nevada. The two people responsible for the start of this empire are Kirk Kerkorian and Steven Wynn. Kirk Kerkorian opened up the first MGM Grand in Las Vegas, Nevada in 1973. Steven Wynn moved to Las Vegas in 1967 and after investing in land on the strip he later opened up the Mirage, followed by Treasure Island and the Bellagio. The MGM Mirage was createdRead MoreEssay Mgm Resorts International Case Study8629 Words   |  35 PagesCase Study: MGM Resorts International 27 February 2013 Table of Contents Key Dates and General History 3-5 Environmental Analysis 5-7 Porter Analysis 7-9 Marketing Strategy 9-12 Competitor Analysis (SWOT) 12-18 Company Analysis (SWOT) 18-20 Financial Analysis 21-22 Future Trends 22-23 Recommendations 23-25 ConclusionRead MoreMgm Case Analysis4401 Words   |  18 PagesIntroduction MGM Resorts International ( MGM) is a Fortune 500 company traded on the NYSE in the complex and unpredictable industry of gaming and hospitality. MGM is one of the leading global hospitality companies with a portfolio of 15 wholly owned resorts and gaming properties located in Nevada, Mississippi, and Michigan and 50 percent stakes in four additional properties in the US and China ( Exhibit 1). With approximately 45,000 full time employees, the company has an enterprise value of $ 18Read MoreMgm Resorts International Case Study1684 Words   |  7 PagesMGM Resorts International (MGM) is a Fortune 500 company traded on the NYSE in the complex and unpredictable industry of gaming and hospitality. MGM is one of the leading global hospitality companies with a portfolio of 15 wholly owned resorts and gaming properties located in Nevada, Mississippi, and Michigan and 50 percent stakes in four additional properties in the US and China. MGM has an $18.09 billion enterprise value and over $6 billion in revenue. MGM is the third largest generating companyRead MoreCase Study : Mgm Grand Faces1282 Words   |  6 PagesSolutions Financially, MGM has not been affected by the incidents experienced in the past with fire safety, a build-up of negative perception of MGM Grand will eventually harm the company. A short-term recommendation has been developed that, when implemented, will not be able to make up for the losses that have occurred, but will help ease the consumer’s minds and perceptions of MGM Grand. A separate long-term recommendation will be presented to help solve the ethical dilemmas that MGM Grand faces. TheRead MoreMgm Resorts International : Business Model, Assets And Partnerships1610 Words   |  7 Pageson Business Model, Assets and Partnerships MGM Resorts International (MRI) is a for profit group made up of several resorts around the world. It is a retail, hotel service oriented multi-national conglomerate. The headquarters is established in Las Vegas, Nevada. The following resorts are included in this evaluation City Center, ARIA, Bellagio, Vdara, MGM Grand, MGM Macau, MGM Grand Sanya, MGM Hospitality, SKYLOFTS at MGM Grand, The Signature at MGM Grand, Mandalay Bay, Delano Las Vegas, The MirageRead MoreMgm Harvard Business School Accounting Case1296 Words   |  6 Pages1. Effective Interest Rate on the new 10% debentures = 14.318% For the 10% debentures, the market value of 1 share is $19.5 (given) The equivalent of this is a cash offer of $3/share and a 10% subordinated debenture of face value of $23. So the PV (10% subordinated debentures with FV $23) = $19.5 - $3 = $16.5 The effective interest rate (yield) on the above is that interest rate ‘r’ that gives the following PV (Per period payment of ($23*5% i.e. $1.15) over 40 periods @ r) + PVRead MoreControls at the Bellagio Casino Resort1433 Words   |  6 PagesSynopsis of the Situation The Bellagio was one of 23 properties of MGM MIRAGE, one of the worlds leading hotel and gaming companies. Located in the heart of Las Vegas, The Bellagio was widely recognized as one of the premiere casino resorts in the world. Richly decorated, the resort featured a conservancy filled with unique botanical displays, and eight-acre lake featuring over 1,000 fountains that performed a choreographed ballet of water, music, and lights, top-notch amenities and entertainmentRead MoreCirque Du Soleil2093 Words   |  9 Pageshave two different kinds of contracts in the case. On the one hand, we have the contract with Disney. It took 10 years to the Cirque and Disney to sign their first deal. They spent much time arguing about potential issues and foresee most of the possible contingencies. At the end, we assume that they almost signed a complete contract which should avoid any kind of hold-up. On the other hand, we have the contract with MGM. It took about one yeariii for MGM and the Cirque to agree on the terms of aRead MoreThe Napster and Grokster Cases: Differences and Similarities891 Words   |  4 Pageslegal cases in regards to copyright laws in cyberspace. These two cases are similar in nature, yet decidedly different. In order to understand the differences and similarities, one should have an understanding of each case as well as the court’s ruling. According to the text A Gift of Fire, Napster â€Å"opened on the Web in 1999 as a service that allowed its users to copy songs in MP3 files from the hard disks of other users† (Baase, 2013, p. 192, Section 4.1.6 Sharing Music: The Napster Case). Napster